Marketing homes with unique or controversial history can present both a challenge and an opportunity. Whether you’re dealing with a century-old estate steeped in local legend, or a property linked to a more contentious story, there’s a right way to turn that past into a powerful selling point. 1. Highlight the Unique Charm Homes with […]
We will be holding our 3rd MasterClass Webinar on Thursday, November 14th at 1:00PM EST. This event is FREE for invited Choice clients. Our featured speaker this time is Best-Selling Author and Business Growth & Customer Experience Expert Jay Baer! Jay is a New York Times best-selling author of seven books, and founder of five […]
As the crisp fall air rolls in and the leaves begin to change, it’s the perfect time to start preparing your home for the upcoming colder months. A little proactive maintenance now can save you money and headaches down the road. Here’s a comprehensive fall home maintenance checklist to ensure your home stays cozy and […]
In today’s real estate market, buyers often begin their home search online, browsing through listings on websites and apps before ever setting foot on a property. With 3D tours, high-definition photos, and drone footage, it’s easy to assume that curb appeal is no longer as important as it once was. However, despite the rise of […]
