Buying your first home is one of life’s biggest milestones—and it’s easy to feel overwhelmed by the details. From inspections to insurance, there’s a lot to think about before you get the keys. Here are a few essentials every first-time buyer should know to make the journey smoother and stress-free: 1. Understand Your True Budget […]
At Choice Home Warranty, we believe in providing more than just coverage—we’re committed to helping real estate professionals stay informed on the changes that affect their clients and their business. This month, we hosted an exclusive Masterclass featuring Subject Matter Expert Bradford Sterling, who broke down one of the most important upcoming changes in the […]
In an age of digital everything—emails, texts, social media—there’s something refreshingly effective about a well-written, personalized letter. For real estate agents, prospecting letters are a classic strategy that still delivers results when done right. If you’re looking to build your client base, stay top-of-mind in your area, or generate more listings, it’s time to revisit […]
In today’s diverse real estate market, one size no longer fits all. From first-time Gen Z buyers to seasoned Baby Boomers downsizing for retirement, each generation brings unique expectations, priorities, and communication styles to the table. As a real estate professional, understanding these differences isn’t just helpful—it’s essential to your success. Why Generational Insight Matters […]
